Values Our shared cultural foundation​

Lead by example
Act as a role model. Strive to be at your best. Step up, create energy and inspire others to give their best.

Take ownership
Take responsibility for your work. Create clarity, accountability and shared commitment.

Add value
Share your knowledge and expertise. Acknowledge and build on others' contribution. Think big, define measurable and ambitious goals and ensure their achievement.

Focus on impact
Set clear priorities and utilise resources where they create positive and sustainable impact. Strive for simplicity.

Experiment and innovate
Leverage creativity and deploy resources to improve and develop opportunities for growth. Dare to experiment. Find new ways to create economic value.

Exceed customer expectations
Think and act from the customer’s perspective and make them happy.

Work as a team
Involve the right people and collaborate across functions and hierarchies. Challenge each other to push boundaries and deliver full potential.

Create solutions and opportunities
Overcome obstacles and capture opportunities. Celebrate success and accept failure as a source of learning.

Act entrepreneurially and deliver results
Deliver tangible and measurable results. Balance risk and reward. Manage costs and benefits. Commit to decisions and contribute to success.

Communicate proactively, openly and respectfully
Dare to speak your mind and be transparent about your thinking. Welcome diverse opinions and perspectives.

Embrace feedback to grow
Give and ask for candid and constructive feed-back. Listen, learn and grow, and enable others to do so, too.

Lead with empathy
Take a genuine interest in people and seriously engage with their ideas. Put yourself in their shoes. Build a safe and candid environment where feedback and experimentation are valued.